Kaloupek Design

Product consulting & studio delivery

A collage of Brad Kaloupek's product and design work

Product strategy, design, and expertise for teams that need growth.

Contact Me

Common Scenarios

Fractional Product & Design Leadership

Plug into your team, set direction, and raise the bar. I’ve acted as a part-time head of product and design for early-stage teams, giving founders and developers clear direction, standards, and a strategy that ships.

AI-Enabled 0→1 Delivery

Bring your idea to working software, fast. AI compresses the path from concept to product; twenty years of product judgment decides what’s worth building. Research, prototype, validate, and ship quickly, without waste.

AI Experience Design (AiExp)

Designing the human side of AI products so they’re usable, trustworthy, and actually adopted. The hard part isn’t the model. It’s the experience wrapped around it.

Supplement an Existing Team

Have a key initiative that outstrips your current team? I can scale up and deliver without disrupting your roadmap. Complementing, not competing with, the people you already have.

Advisory for Founders & Investors

Having shipped 100+ software products, I help founders and investors decide what to build, and whether to build at all. An outside read on a product or technology before you commit. I’m an active advisor to Studio VC.

Website & Brand

Customers don’t see silos. I use a background in branding, marketing, and web to create one holistic experience, and scale through the Code+Trust studio when a build gets complex or long-term.

Services:
  • AI product strategy
  • Fractional product & design leadership
  • AI-enabled 0→1 product delivery
  • AI experience design (AiExp)
  • Studio-backed build (strategy → design → build)
  • Product & UX evaluation
  • User research & CX mapping
  • Design systems
  • Website design & development
  • Advisory for founders & investors
Domains of Expertise:
  • B2B & B2C SaaS
  • Mid-market & SMB, incl. SE-US manufacturing
  • Benefits tech, insurance & healthcare
  • FinTech & trade finance
  • GreenTech & building technology
Company Characteristics:
  • Early-stage founders who need a generalist who can lead and build.
  • Growth-stage teams scaling product and design.
  • Mid-market and SMB modernizing or adding AI.
  • Teams that operate in the open and value cross-functional collaboration.
  • Mission-driven orgs with real problems and real users.